Visua | Strategic Brand Design

A new brand identity for Grammar Matters

15 February 2012

It’s been an extremely busy start to 2012. One of the many interesting projects has been the branding of an exciting new business creating educational Apps for the iPhone and iPad.

Grammar Matters is a Queensland based company specialising in linguistics. We are privileged to have been involved in branding the business as well as designing the user interface for the Apps, which will appear in the Apple App Store in the coming months. Visua have also developed the new website that will go live at the same time as the App. Stay tuned…

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Seasons Greetings from Visua

24 December 2011

We’d like to take this opportunity to thank all those who have supported Visua throughout the year. We look forward to working with you on new and exciting design challenges in 2012, which we’re sure is destined to be bigger and better than ever. Have a safe and happy holiday break and a prosperous New Year.

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Taylor Reynolds launches new brand identity

23 November 2011

The end of November sees the launch of a new brand identity and website for Taylor Reynolds, specialists in multi-residential development and design services. Based in amongst the side streets of Fitzroy, Taylor Reynolds’ new identity draws its inspiration from Fitzroy’s gritty urban environs, the juxtaposition of business, fringe and cafe cultures and the tapestry of advertising, street stencil art and tagging that adorns most walls. The identity is very much about an expression of ‘place’ and as such utilises a custom stencil typeface which can be dressed up for serious business or dressed down for casual fun, spray stenciled on walls or dissected to create intricate patterns.

Stay tuned, images to follow soon.

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Visua’s exciting new responsive blog

11 October 2011

It’s hard to ignore the speed at which the online communication industry is changing. With the continual evolution of devices and their varying formats, it’s essential that you move with the times or get left behind. It was almost a year ago when Visua launched its first blog, but a lot has happened since then, monthly traffic to the site is in the hundreds and the site needed to be rebuilt to meet these demands and keep up with new best practices.

We’re proud to reveal our all new ‘responsive’ blog. So what’s ‘responsive’ you ask?

Responsive is a whole new organic approach to website design, automatically customising your website experience to any device including desktops, iPhones, Blackberrys and iPads to name just a few.

Visit http://blog.visua.com.au on any device and the site will fluidly reformat itself to the proportions of your device.

Now we think that’s pretty cool!

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Visua celebrates the successful launch of Volume.

18 September 2011

The first of many Volume stores opened last week at Westfield Doncaster and the first few days of trading have been extremely successful. The new Volume store is undoubtedly the new showpiece of Westfield Doncaster and Westfield’s management team couldn’t be more pleased. Retail interior designers Studio Ginger have weaved their magic once again and the result is truly stunning. The Volume rebrand was headed by the team at Visua, name generation by Incognito Sum, interiors by Studio Ginger and photography by Lynton Crabb Photography.

Stay tuned… The new Melbourne Central store will be open in late November and additional stores will follow throughout 2012.

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Visua rebrands leading specialist audio retailer

7 July 2011

The Visua team have been hard at work developing an exciting new brand for an Australian chain of high-end audio stores, scheduled to launch in August. The project entailed the generation of a new company name and the rebranding of an established leading retail business from the ground up. Our team worked closely with interior designers to ensure the new brand vision was realised. The result is a fresh and exciting, truly unique concept store.

Stay tuned… more details and photos to come following the brands official launch.

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Visua Blog for design innovation and inspiration

5 May 2011

April saw the launch of the new Visua Blog. The site was developed to showcase design innovation and inspiration from the global design community. The blog has also been designed to work on both iPhone and iPad, so you can stay up-to-date on the run. If you have an iPad and want to bookmark the Visua Blog, visit the site and select ‘Add to Home Screen’ from the iPad menu.

View the Visua blog at blog.visua.com.au.

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Visua gets its own Facebook URL

20 April 2011

We all know Facebook is rapidly becoming an essential business tool. Visua has been tracking developments in social media for some time now and is well versed in the pros and cons of social networking. Earlier this month we created our first official Facebook Fan Page. Since then the fan base has been growing steadily and we’ve just reached a very minor milestone in gaining our 25th fan. This means that Visua now has its very own Facebook URL.

You can now keep up-to-date with what’s happening at Visua via your Facebook account. Just search Facebook for Visua or visit www.facebook.com/StudioVisua.

You can also follow Visua on Twitter at www.twitter.com/StudioVisua.

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LogoLounge Master Library Vol.4

3 March 2011

We’re proud to announce that our brand design work has been acknowledged once again, with several recent branding projects selected for a new book by Rockport Publishers, entitled LogoLounge Master Library Vol.4, Typography and Enclosures. The book should hit shelves later this year or early 2012.

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Seasons Greetings

17 December 2010

The team at Visua would like to take this opportunity to thank all those who helped make this year so successful. We look forward to working with you on new and exciting design challenges in 2011. Have very Merry Christmas and a safe and happy New Year.

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Visua Optimises For iPad

21 November 2010

Visua has modified our website to give the rapidly growing number of iPad users a similar experience to the main website. Also, if the website is added to the iPad Home Screen, the next time it’s opened from the Home Screen it will launch in fullscreen mode the same as a native iPad application. To add the Visua site to your Home Screen simply go to www.visua.com.au and press the + symbol in the top browser frame of your iPad and click ‘Add to Home Screen’.

We are also working on an iPhone version of the website that should be complete in early 2011.

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Awesome Photography Without Flash

4 November 2010

Mobile devices such as the iPhone and iPad do not currently support websites with Adobe Flash components, this left Lynton Crabb Photography at a distinct disadvantage when it came to marketing their business. Their previous Flash based website also didn’t give them the flexibility to easily update components within the site. The new html site utilises a sophisticated Content Management System that automatically optimises photographs as they’re uploaded and gives absolute freedom to tailor the website as desired. Another custom feature is the integrated lightbox that enables visitors to the site to short list photographs and then download the selected images as a PDF document. Visit www.crabb.com.au

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Recent Brochures Considered The Best

30 October 2010

Publications, Brochures and Annual Reports can be time consuming projects, but also very gratifying. It’s extremely rewarding when that hard work and effort is acknowledged internationally by the inclusion of several recent Brochure and Annual Report projects published in a new book by Rockport Publishers called ‘The Best of Brochure Design 11′, available for purchase through Borders bookstores, or via online purchase through Amazon.

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A Portfolio That Proves Design Matters

26 October 2010

It’s rewarding to have several portfolio examples featured in a new book by Rockport Publishers entitled “Design Matters, Portfolios 01: An Essential Primer for Today’s Competitive Market”. The 192 page book includes portfolio design and format, showcasing the work of the worlds leading creatives. The book can be purchased from leading bookstores or online from Amazon.

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Website optimised for iPad

20 October 2010

www.garydomoney.com is now optimised for iPad. The iPad is the latest ‘must have’ mobile gadget to join the techno revolution. As a communication tool the possibilities of the device are limitless. Chris Lucas, owner of Pearl Restaurant in Melbourne, has recently implemented an iPad application that replaces the restaurants menu and wine tasting notes, it can also send orders directly to the kitchen. Just one recent example of how this device is being embraced.

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