As face masks in 2020 are common place, it only seems natural to provide customers with branded face masks to help promote their products and services. Ryco Filters recently launched its new line of cabin air filters, utilising N99 medical grade media, essentially filtering virus and bacteria from entering the cabin of your vehicle.
As part of the launch promotions, reusable face masks were designed to be stylishly understated. Drawing on copy-lines from previous cabin air campaigns, Visua developed simple roundel and messaging that helped hit the mark – ‘Breathe easy, Ryco has you covered’.
At Visua we design what is appropriate to the client and brief. Projects don’t always require high design and highly engineered solutions, and this simple project is testament to this, where the vehicle (the mask) and the message is all that is required to communicate the idea.